By: Michael McQueen
In the digital age, the adage stands: if you are not paying for the product, you are the product. In an era where business marketing, sales and influence are increasingly personalised and driven by insights into consumers, there is no product of more value than your personal data. Read more
By: Michael McQueen
We have all grown used to the trends and influencers of social media, but developments of the last year are seeing the platforms we have come to know enter a new stage. Read more
By: Michael McQueen
More than any other time of history, we have trust issues. As our era has seen so many of the institutions that once stood as societal backbones crumble beneath scandals, lies and alternative facts, the value of trustworthiness has skyrocketed in its scarcity. Read more
By: Michael McQueen
The next decade will undoubtedly be dominated by the large-scale trends we have long anticipated. Read more
By: Michael McQueen
It wasn’t always trendy to be sustainable. In the past, speaking and acting on issues of climate change and the environment often rendered you a hippie or a leftie, or worse still, a vegan. Read more
By: Michael McQueen
Among the most significant and lasting changes created by COVID last year was the sudden shift to remote work. Return to offices this year have been varied, and where we will collectively end up in our work life in years to come is proving difficult to predict. Read more
By: Michael McQueen
What if instead of going to the shops, the shops came to you? Read more
By: Michael McQueen
Recent years have seen cryptocurrencies such as Bitcoin, Litecoin and Etherium attract enormous attention and fascination. While early investors in these currencies made small fortunes overnight (Bitcoin’s value soared over 70% in 2020 alone), what the fever-pitched excitement over cryptocurrencies overshadowed was the more important technological transformation being driven by blockchain. Read more
By: Michael McQueen
Years ago, social media well and truly lived up to its name. Platforms which enabled the easy exchange of photos and statuses, these media allowed individual engagement for purely social purposes. The last decade has seen social media evolve into something much more overwhelming, addictive and ultimately lucrative than their original ‘social’ role, especially as their most native users have grown up into their most powerful and profitable consumers. Read more
By: Michael McQueen
We have always known that the future of our work will look dramatically different from the present. What we did not know is that the global pandemic would pave much of the groundwork for this future’s arrival. Read more