Which Generation Had it Toughest?
By: Mark McCrindle
For decades, intergenerational discourse has been dominated by narratives of hardship and advantage.
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Tag Archive for: mccrindle
Engaging The Next Generation of School Parents
By: Mark McCrindle
The educational landscape is continually evolving, and with each new generation, the dynamics of parent-school engagement shift.
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10 Australian Trends to Watch in the Next 10 Years
By: Mark McCrindle
Over the next 10 years, Australia will hit demographic milestones that point out how rapidly the nation, states and territories, and the cities are changing. Social shifts are occurring as Australians live longer, have children later and work longer.
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The Changing Expectations Being Placed on Schools
By: Mark McCrindle
Education plays a pivotal role in society. Read more
The Next Generation of Parents and Students
By: Mark McCrindle
The educational landscape is shifting dramatically, driven by the entrance of a new generation of students and the next generation of parents. Read more
How Consumers Behave: From Baby Boomers to Gen Alpha
By: Mark McCrindle
The number one rule in marketing is that if you speak to everyone, you speak to no one. Read more
Top Baby Names 2025 – And the Top Names of Generation Alpha
By: Mark McCrindle
For more than a decade, McCrindle has analysed the top baby names nationwide and compiled the top 100 list. Read more
The Changing Charity Landscape in Australia
By: Mark McCrindle
Australia’s not-for-profit sector is at the heart of our national identity and is made up of a wide variety of charities. Read more
“Excited About the Future” – Inside the Mind of Gen Alpha
By: Mark McCrindle
By 2035, Generation Alpha will make up 24% of the global population, having been shaped in a digital world they come with unique perspectives, habits, and aspirations. Read more
Welcome Gen Beta
By: Mark McCrindle
Generation Beta: The Beginning of a New Era Read more