Why Repetition is a Powerful Tool for Marketers, Teachers and Leaders

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By: Michael McQueen

If you have ever found yourself believing that humans only use 10 percent of their brain, that vitamin C cures a cold or that eating carrots improves eyesight, you have experienced the persuasive impact of repetition.[1] Read more

6 Ways Leaders Can Shape Culture in Hybrid Environments

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By: McCrindle

Leaders are a catalyst for change, inspiration, productivity and output. In our recent report, when we looked at what creates a thriving culture, leadership was the key factor. Read more

Stories Sell… Here is Why

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By: Michael McQueen

Storytelling is one of the hottest buzzwords of the last few years. Far from being merely a trend or fad though, the power of narrative is unrivalled in its ability to capture and maintain the attention of a listener. Read more

Why Virtual Reality Might be Our Best Shot at Restoring Human Empathy

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By: Michael McQueen

In a world of increasing polarisation, empathy stands out as a virtue that restores humanity to conversations and is persuasively powerful enough to change even the firmest of opinions. Read more

Are You One of the Quiet Quitters?

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By: Stephen McAlpine

If TikTok says it’s a thing, it’s a thing. So the phenomenon known as “quiet quitting” is a thing. Read more

5 Ways to Change a Mind… According to Reddit

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By: Michael McQueen

What does it take to change a mind? This question has garnered much attention in recent years. Read more

In a Diverse Cultural Landscape, Our Communication May Need to Slow Down

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By: McCrindle

Between shorter attention spans and more diverse communities, communication isn’t getting easier. Read more

WFH? How to Make it Work (From Home)

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By: Caroline Spencer

The other day a friend and I planned to have lunch together. We were to meet outside my office. Read more

Changes to the World of Work Awaiting Today’s School Leavers

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By: McCrindle

The Industrial Revolution in Europe and Britain in the late 1700’s to early 1800’s saw the transition to systematised, mechanised manufacturing production which significantly revolutionised the way of working. Read more

Why Robots Loved the Pandemic

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By: Michael McQueen

You’ve likely read the headlines regarding how many million jobs will be taken by robots, or what percentage of professions will disappear in the coming years. Read more